STOK

Back in Stock Alerts for Shopify

Guides on recovering the demand you already have: restock notifications, waitlists, pre-orders and low-stock alerts.

When More People Are Waiting Than You Can Restock — PantherCodX guide cover
ecommerce-tipsSep 12, 2026 6 min read

When More People Are Waiting Than You Can Restock

Quantity-matched versus batched sending and how to choose, ordering the queue defensibly, what to tell the people still waiting, and the overselling failure that has nothing to do with who you notified.

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Preorders or Back-in-Stock Alerts? Pick by Restock Date — PantherCodX guide cover
back-in-stockMar 08

Preorders or Back-in-Stock Alerts? Pick by Restock Date

One test decides it: how confident are you in the date. Plus what a preorder costs that an...

6 min read
How to Recover Lost Sales from Sold-Out Products — PantherCodX guide cover
back-in-stockMar 08

How to Recover Lost Sales from Sold-Out Products

A sold-out page is only a dead end if you build it as one. The customer already did...

6 min read