HEADLESS COMMERCE

Next.js and Hydrogen storefronts with lightning-fast performance.

Build blazing-fast headless storefronts with modern frameworks. GraphQL-powered, CDN-optimized, and engineered for conversion.

  • Next.js / Hydrogen / Remix storefronts
  • GraphQL Storefront API integration
  • CDN optimization & edge caching
100Lighthouse score
<1sPage load
GlobalCDN delivery

Overview

We build headless Shopify storefronts using Next.js, Hydrogen, or Remix. Your frontend gets the flexibility and performance of modern frameworks while Shopify handles commerce logic. We integrate with the Storefront API, optimize for Core Web Vitals, and deploy to edge networks for global performance.

Discovery

Architecture Design

Framework selection, API design, and hosting strategy.

Design

Design System

Component library and design tokens for consistency.

Build

Development

Storefront build with Shopify API integration.

Optimize

Performance Tuning

Core Web Vitals optimization and edge deployment.

What's included

Core capabilities for headless builds.

Next.jsHydrogenRemixVercelOxygenStorefront APIGraphQL
Foundation

Framework Setup

Next.js, Hydrogen, or Remix setup with TypeScript, component library, and build tooling.

  • Framework selection
  • TypeScript config
  • Build optimization
Build

Storefront API Integration

Complete integration with Shopify's GraphQL Storefront API for products, collections, cart, and checkout.

  • Product queries
  • Cart/checkout flow
  • Customer accounts
Design

Design System

Reusable component library with design tokens, accessible components, and documentation.

  • Component library
  • Design tokens
  • Storybook docs
Optimize

Performance Optimization

Image optimization, code splitting, lazy loading, and CDN configuration for peak performance.

  • Image CDN
  • Code splitting
  • Edge caching
Build

CMS Integration

Headless CMS integration (Sanity, Contentful, Prismic) for content management.

  • CMS setup
  • Content modeling
  • Preview mode
Deploy

Deployment & Hosting

Vercel, Oxygen, or custom infrastructure with CI/CD, preview deployments, and monitoring.

  • CI/CD pipeline
  • Preview deploys
  • Monitoring

Deliverables

Everything included in your headless project.

  • Architecture document
  • Component library + Storybook
  • Storefront code + documentation
  • Performance audit + optimization
  • Deployment + CI/CD setup

How we work

From design to deployment.

Discovery

Requirements, framework selection, and architecture planning.

Architecture docTech stack

Design System

Component library, design tokens, and Storybook setup.

Component libraryDocs

Storefront Build

Page templates, Shopify integration, and feature development.

Working storefrontDemos

Optimization

Performance tuning, SEO, and Core Web Vitals optimization.

Lighthouse reportFixes

Launch

Production deployment, monitoring setup, and support handoff.

Live siteDocs

Communication cadence

Weekly design reviews, sprint demos, shared Figma/GitHub. Preview deployments for every PR.

Tech stack

Modern headless commerce stack.

Tech we use

Next.jsHydrogenRemixReactTypeScriptGraphQLVercelOxygenSanityContentful

Common architectures

Next.js / Hydrogen

Server-side rendering, static generation, and streaming for optimal performance. React Server Components where applicable.

Next.js 14Hydrogen 2React 18
GraphQL Layer

Storefront API integration with typed queries, optimistic UI, and efficient data loading.

GraphQLApollourql
Edge Deployment

Vercel Edge Functions, Oxygen workers, or Cloudflare for global low-latency delivery.

VercelOxygenCloudflare
Content Layer

Headless CMS integration for marketing content, with preview mode and incremental builds.

SanityContentfulPrismic

Performance & security

Edge-deployed for global performance, CSP headers, secure API tokens, and GDPR-compliant analytics options.

Results

Performance gains from headless migrations.

3x
Faster load

Average page load improvement vs. theme stores.

+35%
Conversion

Conversion rate improvement from performance gains.

100
Lighthouse

Consistent perfect Lighthouse scores.

Fashion Brand

Problem: Theme-based store couldn't deliver the custom UX needed for brand differentiation.

Solution: Next.js headless build with custom product configurator and lookbook features.

  • Sub-second loads
  • 40% conversion lift
  • Unique brand experience

High-Traffic Retailer

Problem: Peak traffic causing slowdowns and lost sales during promotions.

Solution: Hydrogen storefront with edge caching and CDN optimization.

  • 10x traffic capacity
  • Zero downtime sales
  • 100 Lighthouse score

FAQ

Next.js or Hydrogen?

Next.js offers more flexibility and a larger ecosystem. Hydrogen is Shopify's official framework with tighter integration. We recommend based on your specific needs and team familiarity.

What about Shopify checkout?

You keep Shopify's hosted checkout, which handles payments, shipping, and taxes. Cart is managed headlessly, then we redirect to Shopify checkout.

Can I still use Shopify apps?

Many apps work via APIs and will integrate. Theme app extensions won't work, but we can often replicate functionality or find headless alternatives.

How do you handle content?

We integrate with headless CMS platforms (Sanity, Contentful, Prismic) for flexible content management with visual editing and preview capabilities.

What's the hosting cost?

Vercel and Oxygen offer free tiers for smaller stores. High-traffic sites typically cost $20-200/month depending on usage. We help optimize for cost.